An excel template which is useful for listing the key market actor categories and subcategories for the prioritised functions in a market system. It includes a description, their power/influence in the system, their number and location.
Filling out the table is useful to gain a better understanding of the market system and also can guide sampling strategies for the primary research.
Pros/cons:
Useful resource to list and organise market actors. Should be used with another tool which shows the relationships between actors.
This tool is part of the MSA toolkit